Win or Lose Patients at the Digital Front Door

Patients form impressions of health systems before any clinical interaction takes place.

MDRG and SearchStax took a closer look at the digital forces shaping patient trust.

We asked 1,000 people across the US about how their experiences with healthcare websites change their opinions of their healthcare providers. In this report, we examine:

• Why nearly all patients use provider websites during their decision process
  

• How poor website usability is driving patients to call centers or worse—away from your health system entirely

• How digital expectations differ sharply by generation and what that means for your long-term acquisition strategy
  
  

 SearchStax is an AI-powered search experience platform that provides managed Solr-as-a-Service and advanced site search solutions. It helps organizations deliver fast, relevant, and personalized search results while handling infrastructure maintenance, scaling, and security.