Beverages are becoming part of daily health routines.

Consumers are incorporating beverages into their self-care routines, with ingredients that support health, beauty, digestion, mood, and moderation.

In our 2026 Wellness-Beverage Trend Report, we explore three major trends impacting beverage positioning:

  • Beverages as Routine Health & Beauty Tools
  • Digestive Wellness & Mood Support
  • Wellness-Driven Moderation & Functional Alcohol

Biker couple relaxing and having water in countryside park

How are wellness priorities changing the beverage landscape in 2026?

Download the full 2026 Wellness-Beverage Trend Report to learn more.